Marketing Plan about Gu Puds on UK Assignment Example | Topics and Well Written Essays - 2000 words

Marketing Plan about Gu Puds on UK - Assignment Example This report stresses that the company thrives on its brand image which was developed after lengthy and careful and analysis. It emphasizes greatly on its looks which was also developed after long and hard thoughts about what they aimed to stand for and what exactly keeps them going. The merging of the two brands resulted in rapid growth for the company. This was complimented with some of the tempting new packaging which featured their mysterious new characters The GÃ ¼ Decadents and also a manifesto for having a more indulgent life. The project considers development of the SMART objectives crucial and the foremost priority for the company as it helps to present the objectives in a well defined manner. SMART objectives are presented as the set of objectives which are specific, measurable, agreed upon, realistic and time/cost limited. Smart objectives help in the removal of all kinds of conflicts between the client and the internal stakeholders regarding the project. Gu Puds must ensure that all stakeholders of the company agree upon the projected objectives. This would especially applicable for the workers who are associated with the production unit of the company. Since the company seeks to enhance its sales by 10%, this would have to be agreed upon by the producers of the products who would be directly accountable for the increased production of the product. The increased sales must have adequate resources for complementing the strategy. This would help to prevent cost or schedule overruns. The present strategy for the company would require an enlarged and

Literature review Essay Example | Topics and Well Written Essays - 1000 words - 2

Literature review - Essay Example cribe the previous Presidential elections The stakes in the election have been raised by the use of these terms, but the changes that have resulted from these elections have not lived up to the importance given to the election, save for a few of the Presidential elections that go back quite a way in time. Examples of these lie in the first Presidential election in 1789 that made George Washington the President, as it set the pattern of the four year tenure of the President; the 1800 Presidential election, which saw for the first time power changing hands from one political party to the other; the 1864 Presidential election that returned Abraham Lincoln to continue the fight, and bring to an end the stalemate in the Civil War; and the 1932 Presidential election that brought Franklin D. Roosevelt to power and the manner in which he changed the scope and power of the federal government. Now this election is being acclaimed as the most important election in history. There is a definite c hange that it might bring and that is in the form of the first African-American President. Other changes are promised, but they have to be delivered and be momentous for it to rank among the important elections in the history of the U.S.A. Democratic presidential candidate Obama received a surprise endorsement from the respected Republican retired General and former Secretary of State Colin L. Powell, who at one time was touted as a possible first African American President. Critics of this endorsement in the Republican Party have charged that this endorsement of Powell stems from the Obama being an African American, while his opponent Republican presidential candidate is white; his resentment of the present Republican President George Bush and the opportunism of Powell, with Obama leading in the opinion polls. Powell defends his endorsement of Obama saying that it is a well thought out move after assessing the two candidates, the initiatives that they will take as President, the

Neptun Essay Example | Topics and Well Written Essays - 1000 words

Neptun - Essay Example This picture of Neptune was taken on August 20, 1989 by Voyager 2. In the center of the image, the Great Dark Spot can be seen. The latitude of the planet Neptune is 22 degrees south and circuits every 18.3 hours. The east and the south of the Great Dark Spot change their appearances constantly in four hours. The internal structure of Neptune can be inferred from the planet's radius, period of rotation, mass, and shape of its gravitational field and the behavior of hydrogen, helium, and water at high pressure. The picture shows a cut-away view of Neptune composed of an outer envelope of molecular hydrogen, helium and methane. Below this region Neptune is composed of a layer rich in water, methane, ammonia, and other elements with high temperatures and pressures. Ice and rock constitutes the core of Neptune. This picture gives a nearly true picture of Neptune taken by the Hubble Space Telescope's (HST) Wide Field Planetary Camera (WFPC), with a picture of Triton taken with the HST's Faint Object Camera. Even though, the image of Triton is faint but it clearly shows a bright equatorial region. In the lower left, the south pole is clearly visible. Near the bottom of the image a bright cloud feature can also be seen. It can be seen at 30S and 60S latitude. Another bright cloud can also be seen at 30N latitude in the northern hemisphere. The dynamic nature of Neptune is clearly visible from the fact that the second smaller ... In One feature that is conspicuous by its absence is the storm system known as the Great Dark Spot. HST Observes High Altitude Clouds These three pictures were taken on October 10, October 18 and November 2, 1994 when Neptune was only 4.5 billion kilometers from Earth. The pictures further proved the dynamic nature of the planet as the difference in the temperature between Neptune's Building on Voyager's initial discoveries, Hubble has revealed that Neptune has a remarkably dynamic atmosphere that changes over just a few days. Only in few days, the temperature difference between Neptune's strong internal heat source and its frigid cloud tops were-162 Celcius or -260 Fahrenheit which might be the causes that trigger instabilities in the atmosphere and result in large-scale weather changes. The high altitude methane ice-crystals can be seen in pink. New Dark Spot After the images in June 1994, which showed the disappearance of the Great Dark Spot, on November 2 a new spot, appeared near the limb of the planet. The new spot has high altitude clouds along its edge, resultant of gasses that have been pushed to higher altitudes where they cool to form methane ice crystal clouds. The dark spot may be a zone of clear gas that is a porthole to a cloud deck lower in the atmosphere. Cirrus-like Clouds Bands of sunlit cirrus-like clouds can be seen in this image of Neptune's northern hemisphere. 35 miles mellow, shadows are cast on the blue cloud deck. The width of the white streaky clouds ranges from 48 to 160 kilometers (30 to 100 miles) and extend over thousands of miles. True-color Image The picture taken by Voyager 2 has been edited

My Life in the United States Essay Example | Topics and Well Written Essays - 1000 words

My Life in the United States - Essay Example My father called one of his friends who was studying at the US and enquired about the university in which he was studying. In 2009, I came to the US. I began studies in English Language Program at VCU and this was because I was not a native speaker of English. After that, I improved on my English as a second language day by day. When I was in ELP, I had difficulties in two classes, these were Listening and Reading, but despite this, I performed well in the tests. While in ESL, I met new students from different countries and I had a great time with them. My professors were also understanding and helpful, making my learning much easier. At the Fall semester in 2011, I completed my English Language Program. Since then, I have registered 16 credits which are Public Health, LS 100, ESL Reading, Mass media and ESL Communication. These classes make me confused, considering the fact that this is my first time as an academic student in my whole life. I found this semester to be hard and confusing at the beginning. This is because some teachers speak very fast and I find it hard to take notes in class. However, I believe that as the days go by, it is going to get easier and normal for me. Besides, I have to concentrate on what I came to do in this institution. In addition, UMU is a great university and the professors are going to teach me what I have to learn. I hope that my classmates and I will get good grades in all our classes. I believe in my father's famous quote that says, †would never reach your goal without difficulties.†

Sociological Theories of social inequality Essay Example for Free

Sociological Theories of social inequality Essay Explain sociological theories of social inequality – is it a good or bad thing? – Functionalism, Marxism, Weberianism and Feminism. Social stratification is a system in society which is based on a hierarchy of power, privilege, and prestige; this then leads on to what is called social inequality. Social inequality is commonly tied to ethnicity, class and gender. White men being at the top of major corporations and black females working in the elderly care sector can and will raise debates of social inequality. Why is it mainly white males as the predominant directors and CEO’s of Fortune 500 companies? This essay will look into and critique social inequality and what certain theorists have to say about it. Unequal opportunities are what is mentioned a lot when social inequality is brought up; unequal opportunities for different social status’ as well as different ethnicities. Moreover, the majority of the Upper Class and Middle Class in this country are white families and the South Asian community and African as well as Eastern European so being treated differently in regard to social status links in very heavily to ethnicity as it coincides to an extent. There are a lot of opportunities that certain people in society do not have. Inequality of opportunities in Lehman’s terms is not getting the same chance at a better life because of your skin colour or gender or social class. As previously mentioned, why is a black male who was publicly educated more likely to spend time in prison than a white man who in return had a private education as therefore he is more likely to ascribe wealth and success because of this inequality of opportunities? The proletariat are the workers in society and the bourgeoisie are the ‘affluent’ business owners and doctors and lawyers of society. Karl Marx, who was a Marxist and started the movement, said that society has two classes of people and they are the two which have just been mentioned.

The Blood Imagery In Macbeth English Literature Essay

The Blood Imagery In Macbeth English Literature Essay Macbeth is a short play written by William Shakespeare in the early 1600s. It is set in medieval Scotland and tells the story of Macbeth, a nobleman who is loyal to the King, but is misdirected by the witches prophecies and by his and Lady Macbeths ambition. The play depicts his bloody rise to power and tragic downfall. Blood is a symbol that appears throughout the play and is present during many important scenes. Shakespeare uses the image of blood to illustrate changes in Macbeths character throughout the play. At the beginning of the play, blood is used to represent Macbeths loyalty and honor as a soldier. As the play progresses, he becomes a treacherous person, betraying King Duncan and murdering him. The blood now is associated with murder and Macbeths treason. Towards the end of the play, the image of blood shows the unending guilt of Macbeth and Lady Macbeth. Macbeth is first introduced to the audience by a wounded captain, who describes him as a heroic soldier, fighting without mercy to protect King Duncan. According to the captain, à ¢Ã¢â€š ¬Ã‚ ¦ brave Macbeth à ¢Ã¢â€š ¬Ã‚ ¦ à ¢Ã¢â€š ¬Ã‚ ¦ with his brandished steel Which smoked with bloody execution Like valors minion, carved out his passage Till he faced the slave. (1.2.18-22) The audience is given quite a ghastly image of Macbeth splitting Macdonwalds body in half and then decapitating him, showing Macbeths courage and mercilessness as a warrior. The fact that the bloody man (1.2.1) himself is badly wounded makes his telling of the story even more valiant, and his blood seems to elevate Macbeths image as a hero. King Duncan praises both of them for their heroism, referring to Macbeth as his valiant cousin and worthy gentleman (1.2.26). At this point of the play, blood symbolizes honor and loyalty as well as bravery, victory and the good. As the play goes on, Macbeths character changes and so does the image of blood. He decides to murder Duncan and usurp the throne. Just before committing the murder, he hallucinates and imagines a dagger of the mind (2.1.50) before him. He says to the knife, I see thee still, / And, on thy blade and dudgeon, gouts of blood, / Which was not so before (2.1.57-59). He also tries to reassure himself, saying that Theres no such thing: / It is the bloody business which informs / Thus to mine eyes (2.1.59-61). The bloody business refers to the murder he is about to commit. This scene is the turning point of the play, which shows the beginning of Macbeths character transformation from a courageous and honorable man to a treacherous, evil and merciless tyrant. The image of blood symbolizes treason, ambition and murder, contrasting what it meant earlier in the play. It is now associated with evil. After Macbeth murders Duncan, he begins to realize the magnitude of his crime. He says, This is a sorry sight (2.2.28), looking at Duncans blood on his hands. He tries to wash Duncans blood, and his own guilt, off his hands: Will all great Neptunes ocean wash this blood Clean from my hand? No, this my hand will rather The multitudinous seas incarnadine, Making the green one red. (2.2.78-81) This illustrates how the act of murder has changed Macbeths character, turning him into a man full of guilt and remorse. However, he does not stop at one murder but, out of paranoia, tries to solidify his position as a king and get rid of anyone standing in his way. The image of blood continues to haunt Macbeth as the ghost of murdered Banquo shows up at his feast. Shocked by the appearance of the ghost, he exclaims, I am in blood / Stepped in so far that, should I wade no more, / Returning were as tedious as go oer (3.4.168-170). This shows how dramatically Macbeths character has changed he has stepped so far into the world of evil that it is impossible for him to redeem himself and return to righteousness, regardless of how guilty he might feel. It is clear that Shakespeare uses the image of blood to enhance the audiences understanding of Macbeth and his character transformation. He starts off as a noble and just person, turns ambitious and treacherous and, finally, becomes a man full of guilt and remorse for his crime. On the other hand, blood imagery is also used by Shakespeare to evoke a visceral reaction from the audience. Blood represents birth, injury, death and the cycle of life. It is an essential part of life without which one cannot survive. Some people fear blood because it makes them recall their own injuries (for example, a cut in ones flesh), war memories or the death of someone they know. One may try to avoid blood but that is impossible as it runs in everyone. By bringing the image of blood on stage and making it virtually omnipresent, from the bleeding Captain to the beheaded Macbeth at the end, Shakespeare succeeds in making his play easier to relate to and for the audience to feel like part of the action, rather than just observers.

Review Of The Catwoman Movie Film Studies Essay

Review Of The Catwoman Movie Film Studies Essay Warner Brothers Entertainment Inc. is the biggest American film and television production company. They produce huge amounts of movies in all genres with big budgets. The company had reached big successes since its founding year in 1903. In the past more than a hundred year its productions received many awards from different foundations. However the award received contains not only positive recognitions but also negative ones. How is it possible that a huge company like this makes mistakes that can lead to a bad reputation? What can be the mistakes they make? How do these mistakes affect the future of the staff of the company, the directors, the actors and the company itself? I would like to find the answers for these questions through a movie failure that was the biggest flop in the decade. I will examine as many aspects as possible that can lead a movie that is so eagerly awaited to a huge failure. To examine the aspects I will introduce you to the unsuccessful story of the 2004 movie Catwoman. 2. Who is the Catwoman? Catwoman, namely Selina Kyle has been described as the ultimate fantasy character who is a defender of the underdog who is not above the law when it comes to her own desires. She is not an ordinary woman due to her powerful strength. She is sleek, mysterious and thanks to the leather-clad, whip-wielding costume, ultra sexy. (Bowes, 2004) 2.1 History of catwoman There are many versions of the origin of Catwoman and back-story seen in comic books over the decades but it can primary be attached to the to the Batman Universe series as the most popular female character of the story. Batmans creator, Bob Kane was a great movie fan and his love for film provided the impetus for several Batman characters, among them, Catwoman. He wanted to attach a female character into the comic books to give them a sex appeal and someone who could appeal to female readers as a female Batman. I felt that women were feline creatures and men were more like dogs. While dogs are faithful and friendly, cats are cool, detached, and unreliable. I felt much warmer with dogs around me-cats are as hard to understand as women are. Men feel surer of themselves with a male friend than a woman. You always need to keep women at arms length. We dont want anyone taking over our souls, and women have a habit of doing that. So theres a love-resentment thing with women. I guess women will feel that Im being chauvinistic to speak this way, but I do feel that Ive had better relationships with male friends than women. With women, once the romance is over, somehow they never remain my friends. Kane 1989, pp. 107-108 That catwoman character appeared in huge numbers of cartoons over the decades. After it became very popular in this kind of media, others started to use it as their superhero. In 1966 catwoman appeared in the Batman television series then more than twenty years later in the success movie Batman Returns. In Batman Returns Selina Kyle is played by Michelle Pfeiffer. Here she is depicted as the lonely, frustrated, yet dutiful and efficient secretary of corrupt tycoon Max Shreck. After she accidentally discovers his plot to build a power plant that would steal Gothams electricity, Shreck pushes her out the window of his top story office. Selina is resurrected by a group of cats after her death and she is given powerful strength and characteristics of cats. She goes home and makes her cat costume herself and goes after her murderer. She also starts a romance with Batman and joins him in the chase of the evil head of the company. (IMDb) Batman Returns was first showed in 1992 and it received 6.9/10 stars with 80,751 votes on IMDb international movie database. This means that the movie was mainly liked by the public and critics. On its opening day on June 19 the movie earned $45.69 million which was the highest opening weekend of any movie released up to that point. The movie went to total of $266.83 million all together. It was the third highest grossing film in America of 1992 and the sixth worldwide. It received 14 nominations and 2 winner awards from 7 different institutions including the award by Golden Raspberry for Danny DeVito as worst supporting actor nominee. In 2004 another movie was released. This was the first catwoman release which stars the catwoman character as the main character which the movie is about. 3. Catwoman 2004: The Movie Catwoman is the story of shy, sensitive artist Patience Philips (Halle Berry), a woman who cant seem to stop apologizing for her own existence. She works as a graphic designer for Hedare Beauty, a mammoth cosmetics company on the verge of releasing a revolutionary anti-aging product. When Patience inadvertently happens upon a dark secret her employer is hiding, she finds herself in the middle of a corporate conspiracy. What happens next changes Patience forever. In a mystical twist of fate, she is transformed into a woman with the strength, speed, agility and ultra-keen senses of a cat. With her newfound prowess and feline intuition, Patience becomes Catwoman, a sleek and stealthy creature balancing on the thin line between good and bad. Like any wildcat, shes dangerous, elusive and untamed. (IMDb) She opens a box from her closet with an ultra tight skin showing leather costume. Her adventures are complicated by a burgeoning relationship with Tom Lone, a cop who has fallen for Patien ce but cannot shake his fascination with the mysterious Catwoman. The things around catwoman do not go easy as she is attached to many crimes happening in the city. However the only crime she is guilty of is breaking into a jewelry store and stealing jewels. Later she returns these and says sorry. Unfortunately, the city believes that this new creature is evil and causes most of the crimes happening in their city lately. Tom Lone tries to stop her but he does not know that Patience who he is already starting a relationship with is the same lady who he is trying to put behind bars. Reading the plots of Batman Returns and Catwoman a lot of similarities can be noticed. Actually the both stories of becoming catwomen are perfectly same as both ladies die by an evil company president and are resurrected as catwomen after their deaths. Selina is more focused on saving the innocent but Patience is not still clear about her purpose and she some bad things before realizing her real purpose. Still the biggest difference is the stories are the importance of the characters. Patience is the only main character who is the whole story about while Batman and Selina are sharing this spot. The movie was release on 23 July, 2004 in the United States but not even the Oscar-winner Halle Berry warmed the critics to the film. It was released some weeks after Spider-Man 2, Catwoman paled in comparison with that comic book adventure, which broke box office records. It is difficult to watch Catwoman prowling over city roofs without thinking Spiderman did the same trick with so much energy some weeks before. (Bowes, 2004) This was just one of the critics the movie received out of many after the release. There were many complaints regarding almost all aspects that can be examined in a movie. 3.1 Comparing Catwoman with the original character of the Batman movies When Box Office came up with the idea of creating a whole new movie about the so successful catwoman character of the Batman movies the biggest question was that can the new movie be accepted by the fans of Batman. How the changes in the story and the actors will affect the outcome of the movie? Who would be the best director, actors and actresses to choose to make a huge success? And there were so many questions could be raised and even Warner Bros. tried to make good choices for these questions it happened that they could not. They probably did not consider many aspects carefully enough and fell in a very embarrassing situation when the movie came out. 3.2 Pitof Jean-Christophe Pitof Comar is a French film and visual effect director primary known about the movies Vidocq and Catwoman. Pitof had never created a big budget American movie film before Catwoman. The only one movie he directed before was the French speaking Vidocq which received 6.5/10 rating on IMDb. Viewing his first movie as a success Warner Bros were brave enough to hire him for the direction for Catwoman. Probably that was the first and biggest mistake they made. (IMDb) Warner Bros probably chose him because of his good reputation of visual effects and they knew that the new movie will need to contain a whole bunch of these. Still it is very hard to image how could they chose and trust someone with $100 million who made only one movie before and that one was not even American. According critical reviews about the movie Pitof had made almost all the mistakes that can be made while creating a movie. This includes badly chosen actors and actresses, screen writings, time management, dialogues, framing, costumes. (Rotten Tomatoes, 2004-2005) 3.3 Actors One of the questions that was raised when Halle Berry was chosen as Catwoman was that can she match for the legendary performances of Eartha Kitt in 1960s Batman series or of Michelle Pfeiffer in Batman returns? According to reviews the answer was not even. There are many complaints with the choice of Halle Berry. According to critics her acting was over exaggerated while trying to be a cat. The character of Patience is no longer a human. Her inclination to hiss at dogs and devour canned fish, as well as her urge to bury her face in catnip, eventually convince her that something is going on. Unfortunately, the feline personality traits emerge in a rather clumsy fashion. You almost expect the character to seek out a litter tray or a scratch pole, just to prove the point of being a cat. (Bowes, 2004) Other complaints were about the color of the chosen actress. A critic commented on movie review site Rotten Tomatoes that It is like James Bond being black. It might sound very racist but if we think deeply into this statement it might be very abusing for fans that their favorite character is played by a so different actress than before. They expected Seline who is now Patinece to be similar as she was before but they received something else. Frances Conroy plays a reclusive cat lady, Ophelia who becomes the mentor of Patience. Her role is to explain what is pretty obvious already that the young woman had turned into a cat. Unfortunately Ophelia looks like she walked out of an episode of a funeral parlour drama and seems to be yearning for a decent line or two. (Bowes, 2004) Another big star comes up in the movie: Sharon Stone who plays the evil character but who in the first time in her career is not icy enough. According to rumors there were some problems with the actress during the shootings as she was so displeased of her role and the whole project that she did not take the shooting as serious and she actually answered her cell phone during the filming. This was not the only one thing that did not go easy during the filming but also Berry suffered an injury that landed her in the hospital when she crashed into a piece of equipment. These problems probably would have not happened if the planning and directing would have been more careful. Here is another point that can be written to the bill of Pitof. 3.4 Screening and dialogues Screenings and dialogues were so bad that some scenes needed to be reshot only thirty days before its scheduled release. Critics review that even the trailer of the movie was so bad but it could not be better anyways as there were not really as many good shots in the whole movie that could be chosen for the trailer. The final trailer was redone several times. How this could happen? We can say too many hands in the cookie jar because as many as 28 scribers worked on the scripts which led to very bad dialogues. Only the number of writers of the movie exceeded the usual number of writers of a movie: Bob Kane, Theresa Rebeck, Michael Ferris, John D. Brancato, John Rogers. The dialogues and the scenes did not match enough with storyline and even if Berry seemed like making a decent job to play her act she had a very difficult job when she were forced to utter laughable lines like Its over time. (Riemer, 2004) In the beginning sequence of the movie contains a montage of old newspaper cutting and ancient manuscripts about the history of the cat. It seems like the director suggests a depth to the film through this sequence but later it is never comes back in the storyline. Basically they put something into the film that they never talk about later. This is totally unnecessary and it seems like it is just there to make the movie longer or create some cool beginning screen. (Bowes, 2004) The story of the movie is even too predictable after the unlucky and ordinary lady turns into a superhero who needs to take a revenge on her murders and needs to save the poor people of the city from crime. We can say that all superhero movies are about the same topic but at the same time somehow they are created more interesting. We can also raise a question that can a lady be a successful superhero? According to statistics the answer could be that it is probably impossible since heroes were always been males. Most movies with female superheroes failed like Supergirl, Catwoman, Elektra, Street Fighter: Legend of Chun li, Blood. Why is it like that? The answer could be that the directors of these movies try to make the characters as sexy as possible instead of working more on the story and making it more interesting and exciting. 3.5 Costumes Reviews about the costume designs appearing in the film share the opinions. Movie critics dislike them opposed to male fans of the movie who think that the only one reason to watch the movie was only because of the sexy costumes. According to the first catwoman costume that appeared in the original comic book series our superhero first wore only a cat mask which was later change to a sweater with a hood that had cat ears on the top. Later in the batman movies the costume was changed to the tight black latex suit that showed not much skin. In Pitofs movie there is a huge impact put on the costume. It suggests that the whole movie is around showing Halle Berrys skin and making her into a domina-like sex symbol. The members of Gothamists website think that Pitof is trying too hard to make the new character better than in Batman Returns by putting a bikini on Berry. At least the costume shops will have something to profit on for Halloween. The cat suit was always one of the most liked wear for costume events and after a new cat movie it just even going to be better. 3.6 Turnout After the movie was released the reviews were expressly negative and also Warner Bros made very bad incomes. The $100 million budget movie only made a domestic gross of $40 million and another $42 from foreign countries. This means that the movie itself did not even make as much money as it cost. Unfortunately, there are no data available about the DVD sales income. Warner Bros might have made at least as much on it as the film cost. On Rotten Tomatoes it received 10% score and 3.2/10 on IMDb. On Rotten Tomatoes critics are very harsh and heavy. Even on the opening page it appears that Halle Berry is the lone bright spot, but even she cant save this laughable action thriller. 3.7 Awards The film was nominated 7 times on the Golden Raspberry or Razzies award. Razzies awarded for the worst movies of the year. Catwoman was nominated for worst Picture, Actress, Supporting Actor, Supporting Actress, Couple, Director, Screenplay and with this it get in to the competition of Razzies Special Worst of Our 25 Years Awards and it won first place. This means that in the past 25 years there was no other movie made that received so many bad reviews and award as Pitofs Catwoman. (Razzies) 3.8 Later How did this affect the careers of the staff? Obviously the one who came out of this the worst was Pitof who had never get another opportunity to make a movie so far. Halle Berry wasnt so unlucky as she got 12 acts in movies since 2004 (X-man 2006, Perfect Stranger 2007, Things We Lost in the Fire 2007, etc) Out of these 12 production 5 are under production still and are awaited to come out. Berry did not see Catwoman as something that can affect her career hard even if she has now a Golden Razzie award for worst actress next to her Oscar. Sharon Stone also had 18 acts since Catwoman and Frances Conroy had 21. It seems like that the only one person who came out bad from this production was the director and maybe Warner Bros who did not make any money on the production. 4. Own opinion According to the assignment to examine a huge management failure of our times I decided to choose a movie as my interest is enormous in this media. There were a lot to choose from. I was hesitating between Transformers 2: Revenge of the fallen, Land of the lost, The adventure of Pluto Nash and Catwoman. I watched all 4 movies and I did not like three of them at all. I finally chose the one I actually liked and this was Catwoman. I also made some primary research making interviews with friends about the movie. Without exaggerating the outcome of the research I have to say that there was no one who did not like the movie and actually have seen it. I realized that I made a huge task for myself because I needed to watch something over and over with a very critical eye. First I did not read any of the critical reviews so I do not fall in that mistake that they change my own opinion. For fist two watches in English and Hungarian the only one aspect I did not like was the special effects. I saw them too computer like but I needed to realize that the movie was made more than 6 years ago when this technology was not as good as today. After watching it again and again I started to get nervous as there is nothing I can be critical about. So I read the reviews. They were very critical and negative. Most of them made a big affect on me and after re-watching I could notice some of them. I was sure about the bad choice of Pitof as he had no background in American movie making. I actually liked all of the actors in the movie but noticed sometimes weird and over exaggerated facial expressions and movement especially by Sharon Stone and Berry. These were very irritating and ridiculous. I was not much abused by Patiences cat costume. It was obvious that some very sexy leather piece of tiny cloth would be chosen for a 21th century superhero movie. I do not think that critics should talk too much negative things about this or they do because they probably have not seen Batman. Its true that Batman isnt showing much of his skin but his muscular six-pack costume was also very sexy. In my opinion this aspect of criticizing in catwoman is just an addition to the list. Due to my research most of the men I asked liked the movie because the sexy Berry and her tiny costume. I was very worried about viewing the dialogues critically. Watching it in English with subtitles I could not really find any of these ridiculous lines but this can be due to my own English language skill. Probably someone whose mother language is English would have felt that something just sounds wrong. In the Hungarian version there were no mistakes but obviously the translators will not put anything wrong in their own language if they feel that it does not sound right in the original language. Overall, after viewing the movie 5 times in two languages with two kinds of subtitles and without subtitles, reading walls of texts by critics and fans and making primary researches I can say that the movie should have come out so bad as it does. The huge money loss and the small income can be due to the very negative critics that were written fight after the release date. I know this from first hand. If I cannot decide what to watch in the cinema I go to Rotten Tomatoes and check the reviews. If they are very negative then I will never go and pay money for it. The only way to might watch it is to download it later. Doing this examination of failure the biggest thing I have learned was that how much the internet and someone who is call a movie critic can affect the outcome of a new movie release.